eCommerce Website Development Cost in India: 2025 Pricing Guide
Honest prices. No hidden charges. Solutions that can be scaled to any budget.
The online store e-commerce website development cost in India is India can be anywhere between ₹25,000 and ₹5,000,000+, depending on your business goals and technical requirements. If you are setting up a store or increasing the capacity of your existing online store, knowing this cost upfront will definitely help you avoid the surprises later.
The cost of developing an online store in India varies by platform choice, design depth, and feature complexity. At IWC, we take a transparent, advisory pricing approach without any hidden fees, so you are fully aware of what you are paying for.
Approximate Cost of an eCommerce Website in India Based on Business Size
| Business Stage | Estimated Cost | Ideal For |
|---|---|---|
| Small Business | ₹25,000 – ₹60,000 | Quick launches, Local Brands, Template Websites |
| Mid-Market | ₹75,000 – ₹250,000 | API integration, to build custom UI |
| Enterprise | ₹500,000+ | For AI features, high-traffic stores |
What Factors Influence the Cost of Your Website?
Creating an eCommerce site parallels building a house. A site is your foundation, design is the structure, and features are the fittings. Every decision not only impacts the time but also the money and the scalability of the project.
We factor down these elements not only in a visual way but also in a very practical manner.
Shopify vs. Magento vs. Custom DevelopmentThe choice of platform determines the degree of freedom, the level of ownership, and the
Shopify
Shopify features a very low upfront cost and a quick setup within a hosted environment. However, monthly subscriptions and app-based charges will add new expenses that will be of a recurring nature. If you are a small- to medium-sized brand whose main concern is speed and simplicity, it is the right choice for you.
Magento / WooCommerce
With these two platforms, there are no limits to the customization possibilities, and the users have full control over the ownership. But, on the other hand, you are responsible for the development, hosting, security, and maintenance. They are the perfect fit for a business with a complex product line or unique operational workflows. You can know more through our thorough e-commerce website development services.
Custom Development
The main advantage of a custom build is the almost unlimited flexibility and the potential for future growth. The custom-built ones can easily support proprietary workflows and enterprise-grade integrations. But, they come with the disadvantage of needing a larger upfront investment and a longer development cycle.
Custom UI vs. Template Design
Design is what makes the users experience your brand and also the way they convert most efficiently. The cost difference between using templates and creating a custom UI is significant, as is the difference in how the brand stands out.
Template-Based Design
Being fast and cost-effective to deploy, templates are definitely the right choice for a low-cost eCommerce website. Nevertheless, they limit the level of uniqueness, and it often happens that their appearance resembles that of your competitors’ sites.
Custom UI / UX Design
By mirroring the brand identity and facilitating the usability and conversions, custom designs make a lot of sense. They require more work, but they give a much higher return on investment over time.
The main factors that can raise the design costs significantly are:
- The number of the unique page template
- Custom UI components and animations
- UX research and wireframing
- Revision and feedback cycles
Advanced Features that Impact Price
Features empower your website beyond just basic selling capabilities. Advanced functionalities that require extra programming time and space on the server are what you will find in this list.
- AI-based product recommendations facilitate AOV by offering product suggestions that are hyper-personalized.
- Multi-vendor marketplace features necessitate seller dashboards and commission logic.
- Payment gateway integrations support UPI, cards, wallets, and international payments.
- ERP/CRM/OMS integrations result in the automation of most of the operations and enable real-time data syncing.
- The use of headless or PWA architecture enhances speed but also increases technical difficulties.
You may incorporate sophisticated features such as AI-Powered product suggestions or Have a look at our solutions if you are planning a large-scale marketplace.
Every feature increases the time needed for the development and the requirements for the infrastructure, thus raising the overall cost of an eCommerce website.
Our eCommerce Website Development Cost Packages
The following are the packages of IWC that have been refined. Additionally, "Best For" details have been added.
| Packages | Price | What’s Included | Best |
|---|---|---|---|
| Basic | $299 | Starter store setup, theme customization, responsive design, basic product setup | Startups, dropshipping experiments, first-time sellers |
| Extended | $499 | Advanced theme edits, additional pages, improved UI, app/plugin setup | Early-stage brands needing better design flexibility |
| Professional | $699 | Custom-branded UI, advanced functionality, optimized performance | Growing brands focused on identity and conversion |
| Corporate | - | Full custom build, enterprise features, scaling infrastructure | High-volume sellers, enterprises, high-traffic stores |
When you dissect the eCommerce expenses visually by layers, it becomes very clear that the development cost is merely the tip of the iceberg. To operate an online store that is profitable as well as efficient, you will need to pay for additional costs that are rarely talked about by most agencies. By understanding these hidden costs, you will see that there will be no surprises and it will also help you to make a long-term budget for success. Consider the following:
Domain & Hosting
A domain along with a home for your website is the very foundation of your online store. Though some agencies only quote the development fee, the hosting prices can be very different depending on the needs your website has:
- Shared Hosting: Starting at around ₹3,000/year, it is very cheap and is good for small stores that do not get many visitors.
- VPS (Virtual Private Server): Offers more speed and control and is a little bit more expensive.
- Cloud Hosting (AWS, DigitalOcean, Google Cloud): Is perfect for a business or a store with a lot of traffic that is growing quite fast because the server is always very reliable and flexible. Depending on how big your server is and the resources you need, it can be ₹15,000/year or more.
Some of the factors through which Speed, uptime, and scalability are determined by the hosting you choose and these factors have a great influence on user experience and SEO as well.
SSL & Security
The safety of the website is among the top things for a customer and therefore it is a way of building customer trust for your business.
- Basic SSL: It is included as a free part in most hosting plans, and it is the thing that encrypts user data and provides a secure connection.
- Advanced EV SSL Certificates: Need extra money to be paid; mostly are suggested for only high-value brands or eCommerce that deal with sensitive transactions. The certificates display your brand name straight in the address bar of the browser, which helps with trust building.
Security is not just a selling point; rather, it is one of the necessities in business, which keeps both your customers safe and your great brand reputation intact.
Maintenance (AMC – Annual Maintenance Contract)
After going live, a website cannot operate without support; thus, a maintenance contract consists of:
- Finding, Fixing and Troubleshooting Bugs
- Performing Regular Backups to Avoid Data Loss
- Updating the Main Software and Plugins
- Fixing and Monitoring Security Weaknesses
- Improvements of Website Work and Execution of Optimization
If there was no proper support, a website over time can gradually become very slow, be susceptible to various security threats, and even break completely; therefore, this AMC is an important part of ownership costs.
Marketing Budget
The creation of a website was only the very first step out of a long journey. A marketing plan is necessary to attract visitors, create leads and increase sales. There are:
- Search Engine Optimization (SEO)
- Paid Advertising (Google Ads, Social media ads)
- Producing Content and Email Campaigns
- Social Media Promotion
Low-Cost eCommerce Websites
vs. Custom Solutions: Which is Right for You?
Low-Cost Website
- ✔ Breaks at 1,000 daily visitors
- ✔ Uses pre-made templates
- ✔ Limited SEO optimization
- ✔ Basic security
- ✔ Lower initial cost
Custom eCommerce Solution
- ✔ Scales to millions with optimized code
- ✔ Fully branded, custom UI/UX
- ✔ Clean, lightweight code for superior SEO
- ✔ Dedicated security layers & firewalls
- ✔ Higher initial cost but long-term ROI
It is advisable to go for a tailor-made option if scaling is in your plans and you expect to have a revenue of more thans₹10 lakh per year.
Frequently Asked Questions About Website Making Cost
It pays off to clarify your doubts about prices, timelines, and parts of the offer before you decide on your final budget. Here you can find short, truthful-to-life answers to the most frequently asked questions, which businesses pose while evaluating website development costs in India.